Our commitment to your privacy.

Essenza Wellness (“Essenza,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy describes the information we collect when you visit essenzawellness.com or interact with us online, how we use and protect that information, and the choices and rights you have regarding it.

By using our website, you agree to the practices described in this Policy. If you do not agree, please do not use our website.

01Information We Collect

Information you provide to us

When you submit a new patient inquiry, request a consultation, sign up for our newsletter, complete a contact form, or otherwise communicate with us through the website, we may collect:

• Your name, email address, mailing address, and phone number
• Date of birth and basic demographic information (where requested)
• Reason for inquiry and any health-related information you voluntarily share
• Any other information you choose to provide in messages or forms

Please do not submit sensitive medical or protected health information through website forms. Website forms are not secure channels for transmitting PHI. For secure communication, please use our patient portal or contact our office directly.

Information collected automatically

When you visit our website, we automatically collect certain technical information, including:

• Your IP address, browser type, device type, and operating system
• Pages you view, links you click, and time spent on the site
• Referring website and approximate geographic location
• Cookies and similar tracking technology data (see Section 4)

02How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and provide the information or services you request
• Schedule consultations and communicate with you about your care
• Send newsletters, practice updates, or educational content you’ve subscribed to
• Operate, maintain, secure, and improve our website
• Understand how visitors use our site so we can improve content and functionality
• Comply with legal obligations and enforce our terms
• Protect against fraud, unauthorized access, and other harmful activity

03How We Share Information

We do not sell your personal information. We share information only in the following circumstances:

• Service providers — vendors who help us operate the website, send communications, or analyze site usage. These providers are bound by confidentiality obligations and may use information only for the purposes we direct.
• Legal compliance — when required by law, subpoena, court order, or to protect the rights, property, or safety of Essenza, our patients, or others.
• Business transfers — in connection with a merger, acquisition, financing, or sale of assets, subject to standard confidentiality protections.
• With your consent — in any other circumstance where you have given us permission to share.

04Cookies & Tracking Technologies

Our website uses cookies and similar technologies to remember your preferences, measure site performance, and understand how visitors interact with our content. Cookies are small text files stored on your device by your browser.

We use the following categories of cookies:

• Essential cookies — required for the website to function properly
• Analytics cookies — help us understand how visitors use the site so we can improve it
• Functional cookies — remember settings and preferences such as accessibility options

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when a cookie is set. Disabling cookies may affect how the website functions.

05Third-Party Services

Our website uses certain third-party services that may collect information about your visit:

• UserWay — provides accessibility tools to help users with disabilities navigate our site. UserWay processes data in accordance with its own privacy policy.
• Web hosting and analytics providers — help us operate the website and understand visitor behavior in aggregate.
• Email service providers — help us send communications you’ve subscribed to.

These providers are contractually obligated to protect your information and use it only for the services they provide to us.

06Data Retention & Security

We retain personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we securely delete or anonymize it.

We use reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, loss, misuse, or alteration. However, no method of internet transmission or electronic storage is completely secure. We cannot guarantee absolute security.

07Your Privacy Rights

Subject to applicable law, you have the right to:

• Access the personal information we hold about you
• Correct inaccurate or incomplete information
• Request deletion of your personal information, subject to certain exceptions
• Opt out of marketing communications at any time (use the unsubscribe link in any email)
• Withdraw consent you have previously given

To exercise these rights, please contact us using the information in Section 11. We may need to verify your identity before fulfilling your request.

08California Privacy Rights (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), provides you with specific rights regarding your personal information. This section describes those rights and how to exercise them.

Categories of information we collect

In the preceding 12 months, we may have collected the following categories of personal information about California residents:

• Identifiers — name, email, postal address, phone number, IP address
• Customer records — information you provide in forms or communications
• Internet activity — browsing history on our site, interactions with our content
• Geolocation — approximate location based on IP address
• Inferences — preferences and interests derived from your interactions with our site

We collect this information directly from you, automatically as you use our site, and from service providers acting on our behalf.

Your California rights

• Right to know — request disclosure of the categories and specific pieces of personal information we have collected about you, the sources of that information, the purposes for collecting it, and the third parties with whom we share it
• Right to delete — request that we delete personal information we have collected, subject to legal exceptions (including records required to be retained under HIPAA and state medical record laws)
• Right to correct — request that we correct inaccurate personal information
• Right to opt out of sale or sharing — we do not sell personal information; if our practices change, you will have the right to opt out
• Right to limit use of sensitive personal information — request that we limit the use of sensitive personal information to purposes necessary to provide our services
• Right to non-discrimination — we will not discriminate against you for exercising any of these rights

How to exercise your California rights

To submit a request, please contact us using the information in Section 11 and clearly identify your request as a California privacy rights request. We will verify your identity before responding and will respond within the timeframes required by law.

You may also designate an authorized agent to submit a request on your behalf. We may require the agent to provide proof of authorization and may require you to verify your identity directly with us.

Note on protected health information

Personal information that is protected health information (PHI) under HIPAA, or medical information governed by the California Confidentiality of Medical Information Act (CMIA), is exempt from the CCPA. Your rights with respect to PHI are described in our HIPAA Notice of Privacy Practices.

09Children’s Privacy

Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us so we can delete it.

10Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the top of this page. We encourage you to review this Policy periodically. Material changes will be communicated through a prominent notice on our website or by other appropriate means.

11Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or need additional information, please contact us: